Shorter vs. Longer Content: Which Is Better for Marketing?
As more brands recognize the value of delivering custom content to their audiences, the question: “How long should my content be?” inevitably works its way into most conversations.
Google this question, and you’ll get more than 500 results; with success stories that can be found across the board. Inbound marketing guru Neil Patel draws more than 100,000 visitors to his blog every month, with posts of 2,500 words or longer, while Seth Godin has risen to the ranks of content superstardom with his